Optimize any decision-making process with real-time offer management from SAP

Enrich customer relationships and retain them for a lifetime by using all relevant information to inform your interactions with them. Cross-sell and up-sell with an advanced analytical real-time decision engine – SAP Real-Time Offer Management.

Set up and make offers without IT dependence – while centrally managing offers across channels
Retain customers, cross-sell, and up-sell by making intelligent, real-time recommendations
Learn from every customer interaction while experimenting and adapting to shifting market trends
Understand why certain offers perform, so you can review your agents' effectiveness
Make optimal recommendations with all customer information, including session information

Call center agent presenting the real-time offers to a customer over the phone

What's Included

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Offer Management
Ensure a streamlined, intuitive offer management process for your business that is effective and easy to use.
- Create and centrally manage offers across all interaction channels
- Define offer targets and policies with an easy-to-use interactive interface
- Simulate and test offer effectiveness before beginning the production phase
- Deploy and create offers without IT dependence
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Real-Time Decision Making
Make intelligent real-time recommendations to your customers and maximize the opportunity to cross-sell, up-sell, and retain them far into the future.
- Account for all relevant customer information, including session information
- Make optimal recommendations by accounting for agent skills and an offer's value
- Leverage real-time analytics with personalized decision support
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Self-Learning Engine
Anticipate your customers' needs by tracking their responses and reacting accordingly. Approach them with the right offer at the right time for best results.
- Adapt offering prioritization to shifting market trends and customer tastes
- Notice trends from every customer interaction to anticipate future demands
- Learn from customer responses so you can make offers that will likely be accepted
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Offer Analytics
Gain a deeper understanding of how and why offers are performing by analyzing agent efficiency and other factors – for insight into offer effectiveness.
- Check your agents' conversion rates to gauge their effectiveness in offer promotion
- Gain insight into your customer segments – via their reactions to various offers
- Leverage these insights to build more effective and targeted offers
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SAP News

SAP Real-Time Offer Management

Optimize any decision-making process with real-time offer management from SAP

What's Included

Offer Management

Real-Time Decision Making

Self-Learning Engine

Offer Analytics

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