Digital asset management: are you ready to capture business opportunities using rich media?
Explore why rich media is now a preferred format to capture, manage, and deliver digital assets to promote brand and marketing messaging of portfolios, products, and services. To gain business benefits from these innovative digital assets, you need a strategy that integrates with your business operations.
- Increase process efficiency through integrated management and built-in workflow for digital media
- Manage converging digital media, including Web channels, broadcast, and on-demand options
- Check the history of digital assets to identify potential and actual conflicts and usage issues
- Increase revenue and return on investment via visibility and control of user rights and permissions
- Cut costs with consistent creation, management, and distribution of rich media and brand compliance
- Attract socially networked, informed customers to secure loyalty and brand growth and sustainability
Featured Resources
Creating, Managing, Distributing Digital Assets
Explore how to manage rich media assets via efficient content creation, reuse, and repackaging for media networks and channels using SAP Digital Asset Management by OpenText. Drive operational excellence, enhance content creativity, optimize media management – and facilitate asset distribution with your media investment.
Oxford Economics: the New Digital Economy
Leverage opportunities in digital asset megatrends such as cloud, mobile, and social media technology. Use predictive analytics to identify market trends early – then transform products and services for current and emerging customers. Deploy safeguards to manage cyber attacks, piracy, and reputational damage.
Integrate Digital Asset Management with CRM
Integrating digital asset management with SAP CRM enables you to collaborate with partners to create assets and streamline approvals, repurpose and identify digital assets for campaigns, automate and control brand usage, and gain visibility into all usage and rights.
Explore related products: Solution Extension products
- June 18, 2013SAP and Leading Financial Firms Tap Into Next Generation to Create Future Capital Markets Transformation
- June 14, 2013SAP Named a Top Workplace in the Bay Area
- June 17, 2013SAP Survey Shows Insurance Executives Target Integrated Platform for Core Systems Modernization
- June 14, 2013Government of Andhra Pradesh Improves Service to Citizens and Focus on Sustainable Funding With SAP® Solutions for Treasury and Risk Management
- June 12, 2013Powerful Predictive Analytics Innovations from SAP Provide Real-Time Foresight for Better Decision-Making
- June 12, 2013SAP Identified as a Mobility Management Solution Vendor for Federal Agencies
- June 12, 2013SAP Furthers Connected Car Vision by Embracing EV Readiness and Ride-Sharing Applications
- June 11, 2013SAP to Help Insurers Manage Upcoming Regulations With New Integrated Finance and Risk Solution
- June 11, 2013Beall’s Prepares for the Future and Delights Shoppers With Point-of-Sale Technology from SAP
- June 11, 2013SAP and Technical University Munich Decode Human Proteome and Make Data Available for Biomedical Research