May 21, 2013SAP to Help Unlock the Value of Consumer Data Residing in Mobile Networks With New Cloud Offering Powered by SAP HANA®
May 21, 2013New Guide from SAP Helps Enterprises Navigate the Mobile Commerce Opportunity to Engage Customers and Build Loyalty in Developed and Emerging Markets
May 21, 2013SAP to Work With Specialisterne to Employ People With Autism
May 16, 2013HP and SAP Advance SAP HANA through Joint Innovation
May 16, 2013SAP Energizes Its Ecosystem With the Power of SAP HANA®, Driving Growth Opportunities and Accelerating Innovation for Customers
May 16, 2013SAP Unveils SAP HANA® Platform Innovations for Big Data and Spatial Processing
May 16, 2013Business Intelligence Innovations from SAP to Unlock the Power of Data for Real-Time Insights and Optimized Decision-Making
May 15, 2013New Version of SAP Business One Application Helps to Realize Efficient Business Processes in Real Time
May 15, 2013SAP Fiori™ Simplifies the Enterprise Software Experience With Consumer-Style Apps
May 15, 2013SAP Delivers Significant Innovations to Line-of-Business Cloud Applications

Thrive in your core business – and beyond

Our industry strategy can help you seize opportunities in your industry while growing into new ones

Seize new opportunities with confidence, even beyond your traditional industry boundaries. Simply switch on additional industry-specific functionality in your SAP software – and take advantage of preconfigured best practices, processes, and benchmarking. Give business users the specific capabilities they need – while ensuring a solid and cost-effective IT foundation for growth.

Rely on software designed for flexibility – to support any size of business

Take advantage of end-to-end business processes that span functional areas
Leverage innovative technologies: business analytics, in-memory computing, mobility, and on-demand
Balance business and IT needs – addressing both immediate and future needs
Expand with confidence, leveraging SAP experience in 25 industries

View an introduction of SAP industry solutions – and how they help businesses run better ›

Pictogram of a bridge representing SAP's industry strategy

Explore our solutions

Find solutions for your industry – or industries.

SAP Solutions Reach Millions of People in Their Daily Lives

How do you plan, deploay, and optimize the software you need to be innovative and responsive without enduring scope creep or prolonged timelines? Learn how you can plan, deploy, and optimize SAP software faster and easier than ever by relying on SAP engineered services.

Analyst View: SAP's Industry Strategy

Read what analyst Albert Pang has to say about SAP's commitment to creating highly differentiated industry solutions – harnessing new and existing technologies to “deliver results in a fairly unconventional manner.”

See the blog for details ›

Busy train station, representing real-time business

Run Your Business in Real Time

Drive smarter innovations, faster business processes, and simpler interactions with SAP Business Suite – now powered by our market-leading in-memory computing platform, SAP HANA. Learn more about this major innovation and what it can do for your business.

Watch the 4-minute overview video ›

Additional Resources

Step Outside Industry Boundaries

Expand beyond a single industry to boost profitability and sharpen your competitive edge. Find out how our cross-industry strategy can help support your transformation – providing both: business and IT value.

Read the white paper ›