Respond to market dynamics – faster – with our solutions for the consumer products industry

Streamline campaign planning, program development and execution across all consumer interaction channels.

• Understand your consumers to create targeted and personalized campaigns
• Build long-term consumer loyalty with multichannel consumer-centric strategies
• Leverage social channels for your marketing activities and manage consumer feedback

Leverage consumer interactions for continuous improvement, including direct-to-consumer marketing, product innovation, consumer segmentation, and more.

• Provide multi-channel, tiered services that provide expert assistance
• Capture consumer data to serve and engage consumers in new channels
• Deliver and track data including special offers, service requests, and consumer complaints

Drive differentiation and growth by effectively managing your product and service portfolio, innovation processes, resources, compliance, and costs.

• Improve responsiveness to consumer needs by aligning innovation opportunities with cross-functional strategic plans
• Manage processes for open innovation, concept development, and intellectual property management
• Coordinate projects and resources within budget and time-to-market requirements

Integrate product development with compliance efforts to mitigate risks and manage compliance throughout the entire lifecycle.

• Maximize product development efficiencies and enable collaboration by sharing master data
• Integrate design with sourcing to tighten process control, improve compliance, and lower costs
• Improve quality and lower production costs by seamlessly handing over requirements to manufacturing

Maximize customer value by increasing promotion spend efficiency and reducing outstanding customer claims.

• Measure product and customer profitability and promotion effectiveness
• Coordinate and align sales processes with promotions and marketing efforts
• Improve product availability by aligning promotion planning and forecasting with demand planning

Empower your sales team to confirm in-store merchandising and promotion compliance, check inventory status, and process replenishment orders.

• Ensure merchandising execution and reduce claims
• Optimize visits and territory coverage with visibility into sales data, performance, and budget
• Analyze sales effectiveness, perform compliance checks, and monitor competitive activity

Create an interaction center to respond to and resolve customer issues in a timely manner.

• Route customers to service experts who have full visibility into their information
• Integrate fulfillment processes with back-office systems for visibility into customer data
• Automate the returns process by tracking and managing returned items, defects, and resolutions

Optimize direct deliveries to stores to reduce costs, ensure merchandising compliance, minimize stock-outs, and improve shopper experience.

• Increase time spent with customers in the store by decreasing the administrative tasks
• Drive competitive differentiation through better in-store execution
• Win shelf space, displays, and preferred locations over your competitors

Synchronize demand and supply by integrating visibility into market demand with your supply processes.

• Enhance visibility to ensure product availability, reduce lost sales, and improve service
• Improve in-stock rates, service levels, and supply chain costs by enabling inventory optimization
• Meet customer expectations profitably and out-execute the competition

Streamline execution processes by integrating and automating logistics operations across your warehousing, transport, and fulfillment areas.

• Improve on-time delivery levels, high order fill rates, and customer service
• Optimize transport utilization, routes, process visibility, and collaboration
• Lower warehousing and distribution costs by integrating partner data with event management

Automate quality and safety processes to ensure compliant product safety and traceability.

• Ensure safety with procurement compliance, supplier visibility, and raw material genealogy
• Mitigate risk with compliant manufacturing, automated safety processes, and quick response times
• Lower cost and risk of recalls by assessing the scope of the issue and recalling at-risk products

Efficiently handle growing product lines by managing product style, color, and size through unique production runs.

• Improve seasonal stock-level management
• Manage customer delivery and warehousing by style, color, size, stock, and category level
• Improve inventory stock accuracy, and reduce mark-downs and write-offs

Enhance the customer experience with multi-channel service delivery and order management designed for apparel and footwear companies.

• Enable efficient and user-friendly order entry based on style, color, and size
• Reduce stock-outs with real-time visibility into inventory and order status
• Improve cash flow by shortening the order-to-cash cycle and reducing working capital

Improve return on assets. Reduce manufacturing cycle time.  Ensure consistent product and process quality, as well as safety of operations.

• Provide global coordination with local execution to adapt quickly to customer orders changes
• Optimally plan and schedule production, eliminate wasteful activities, maximize resource utilization
• Integrate manufacturing controls with industry standards

Enable critical transparency  into the end-to-end process from savings identification to the delivery of realized savings

• Achieve organization-wide spend visibility, identify savings opportunities and enable sourcing and procurement strategies
• Gain comprehensive contract management with simplified contract creation and amendment processes
• Ensure realized savings with standard integration to procurement execution systems

Ensure contract compliance, reduce cycle times and error rates by process automation using catalog-based purchasing  and central contract management

• Deliver on sourcing demand with centralized sourcing to aggregate demand, decrease cycle times, and increase visibility
• Enforce contract compliance and eliminate off-contract purchasing with centralized contracts and preferred catalogs
• Automate supplier collaboration and streamline supplier connectivity for efficiency and increased supplier engagement

Improve operating efficiency, gain flexibility, and realize speedy ROI with our affordable, integrated consumer products software for SMEs.

• Capture spontaneous customer demand by improving forecast accuracy and on-shelf availability
• Enhance customer service with faster response to market and operational changes
• Shorten inventory cycles and coordinate reductions in inventory levels

Efficiently manage your protein production process. Record, trace and evaluate catch weight materials.

• Manage materials within the supply chain in two independent units of measure
  
• Fully integrate with inventory management and accountingFully integrate with inventory management and accounting
  
• Manage the full meat value chain with meat management solutions by SAP EBS partner softproviding